• Phone: (03) 9369-3298   
  • Mobile: 0481-0654-51

Cinemagraph - Trending Design Element

  • eSquareNews
  • 13th February, 2016
Cinemagraph - Trending Design Element

The latest trend for web sites is a 'cinemagraph'. This is like a high quality gif. Let me explain;

 

A GIF is a short image sequence - usually designed to be informative or funny, but not necessarily aesthitic or high quality.

GIFS are very popular because they provide visual interest where an otherwise static image could only be possible. This is great in things like social media posts, emails and even on websites.

A Cinemagraph is in some ways similar. It is created by taking a short video sequence, a single frame of which is used as the static image overlaying the video, and a portion of that image is removed to allow the video beneath to show through. This is then rendered so that the file size is small - either as a gif format or a video file.

The result - when done correctly - can be stunning and visually engaging.

The procedure is of course not as easy as all that - it moves more into the field of an art form rather than a simple communication.

The video sequence has to be correctly prepared - it needs to be taken on a tripod, and the still and moving parts of the image should be carefully considered before hand.

The sequence to be used has to be correctly chosen, and then an artists approach is used to determine the areas to use as motion. A subtle approach seems to the best.

Here is a great example from the website flixel.com:

About the Author

eSquareNews is a design and development agency. we deal in web development and print design work.

We have been operating for greater than a decade, producing high quality work for businesses of all sizes.

We tackle each job individually and professionally, with the aim of producing high quality unique work that fits into the budget of the client. We are always available to work for you, and scale our services using local professionals as required.


Blog Categories

All Articles

All articles from eSquareNews. Articles about web design and development, opinion and news around Australia.


Case Studies and Testimonials

Real stories and examples of deisgn and web developemnt done by us and others


Design News

All recent news and updates concerning design in Australia, Melbourne and Sydney


Design Trends

Its important to keep up with the most recent trends in design and web tools. Is your website up to date?


Other Articles

Miscellaneous and other articles about the design industry


SEO News and Tips

Some of the latest news in navigating the minefield of SEO


Web Design and Development Technical

The technical side of web design. Something interesting comes up for us, I'll probably tell you about it here.


Recent News from us